Yes you could...and that would help save trees too ;-) However as a marketing opportunity, SpotiD is a far more effective tool than just accepting emails input into a laptop on-stand or collecting business cards:
With SpotiD you could:
- include a Spot in the Trade Catalog/Show Guide to allow readers (pre-show, onsite, post-show) to request brochure or meeting while they are curious. Respond with an incentive to visit your stand.
- track whether recipients actually download a brochure ( emailing a brochure as attachment cannot )
- include an automatic reminder to be sent several days later with an incentive to take some action!
- get all the visitor's contact details officially from Event Registration System, via SpotiD ( collecting emails at your booth... will only get you emails ;-) )
- promote your company elsewhere, besides the booth/stand
- include a Spot(s) on Event Advertising Campaigns (billboards, TVs, Posters, Show Guides, Lanyards, Bags, Gifts, Banners, Presentations, etc that includes a measurable 'Call-to-Action'
- avoid the expensive development cost to create custom application to support a brochure menu selection download service
- avoid the limitation with laptop being busy/used at the time
- still collect email addresses from Visitors. They just include it when they request your Spot
- allow Visitors to request one or more Spots in the same message request
- deliver brochure pdfs, video, audio, vouchers/coupons, as well as redirect visitors to any webpage to view any content later
So don't miss out! SpotiD is a very effective Marketing Tool for Exhibitors, Speakers, Sponsors and Organisers of Live Events.
As an Exhibitor, you want to generate as many qualified leads as possible at your event. This means you should employ the most effective techniques available to capture leads. Offer something to delegates to encourage them to return to your booth, find your stand, download a brochure, collect a gift, enter a competition, request a meeting, buy a product, etc. Now allow your potential leads request it from you, rather than push it on them. This way you capture a warm lead. By allowing delegates to use their own mobile phone to interact with you, you increase your engagement level with your leads. They can use their own mobiles to interact with you anywhere (sitting in a conference session, walking around the exhibition hall, in waiting areas, before the show (using the show guide), standing in front of a poster/advertisement, at the cafe etc etc. Extend your reach. Capture warm leads. Followup at the show.
When delegates request your (Exhibitor/Speaker/Sponsor) Spot, they receive your predefined autoresponse immediately. This hopefully should include a call-to-action (to return to your stand, download a brochure, follow a web link, request a meeting, ask for a call-back, enter a competition etc). As the owner of that Spot, you can choose to just collect and store all your leads on our website so you can download later, after the event, or you may prefer to have SpotiD to notify someone at the event so they can follow up the lead while at the show. Capitalise on the opportunity to meet face-to-face while your lead in warm.
Create a unique Spot and promote that to your audience along with an instruction how to provide feedback. eg. Email spot@spotid.me with 'session1feedback' followed by your comment (all in the email subject line) or Text 'session1feedback' followed by your comment to 60365. We store all the feedback messages for you to review online, or you may prefer to be notified immediately. Your choice.
Yes. Simply create a unique Spot code that identifies the question along with up to 7 different types of answers. When you display your question/topic/poll to an audience (TV, Projector, Magazine, Poster etc) include an instruction on how to vote using a mobile like 'Text Q1 followed by Yes, No, Maybe to 60365' or DM @SpotiD Q1 Yes, No or Maybe if using Twitter. We collect all the responses from any mobile channel and update a live Chart for you.
Typically the Sponsorship package for Exhibitions and Conferences allows for the Event Organiser to send official event messaging to delegates (who have opted in to receive messages) about news/updates/reminders that are relevant for them ( such as session reminders, event timings, event notificaitons, event updates etc ) and have the messages sponsored. This includes a short footer appended to each message.
Yes. Our customers think so. SpotEventsTM has been used to engage the audience with real-time voting, submitting questions for Q&A, submitting feedback after the session, providing speaker contact details and links to presentation content and other online collateral.
From your phone, download a reader for QR Codes at url.spotid.me/qk. or Ms Tags from url.spotid.me/nk. Once installed, take a photo of the sample images below to get a sample Spot Response. Click image for larger version.
